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Soft Plastic Lures

129 products
Regular price $17.99 AUD
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The Berkley PowerBait CullShad Magnum takes swim bait fishing to a new level. The CullShad combines big profile drawing power with proprietary Honeycomb technology for the ultimate swim action and ...
Regular price $12.99 AUD
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The Switcher Shrimp 3.5" is unrivalled in shrimp realism and rigging versatility. Designed to flick backwards like a real fleeing prawn or roll naturally forward on the retrieve, it delivers lifeli...
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The Switcher Shrimp 2.3" is unrivalled in shrimp realism and rigging versatility. Designed to flick backwards like a real fleeing prawn or roll naturally forward on the retrieve, it delivers lifeli...
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The 5" Double Down Jerkshad is built for maximum water displacement, visibility and strike triggering action. Perfect for when big fish are feeding or when you need to stand out in rough or dirty w...
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The PowerBait Nessie opens the door to a whole new world of lure fishing opportunity for anglers looking for the next best thing. The Nessie is an unweighted soft glide bait design that’s articulat...
Regular price $19.95 AUD
Sale price $19.95 AUD
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These versatile baits are perfectly suited for a variety of estuarine fish, making them essential for any angler's tackle box. Available in both light and heavy sizes to match your fishing needs, t...
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Regular price $10.00 AUD
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Regular price $14.99 AUD
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Featuring patent pending Honeycomb technology the PowerBait PaddleStinger showcases durability in a paddle tail style swimbait without sacrificing action. Designed with both profile and action in m...
Regular price $8.95 AUD
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These micro soft plastics are strong, stretchy and glow in the dark. Ideal for trout, whiting, freshwater and saltwater alike. 
Regular price $10.95 AUD
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These durable, buoyant egg strings can either be fished individually or tied in knots to create lifelike egg clusters. Impregnated with natural scent, EZEggZ are deadly on trout. Made of 10X Tough...
Regular price $31.99 AUD
Sale price $31.99 AUD
Regular price $31.99 AUD
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Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effecti...
Regular price $11.99 AUD
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Squidgies Bug: Prawn-like power with a punch predators can’t resist. The Squidgies Bug is back, in eight proven colours — and it’s even better than it was before! Whether you fish it un-weighted as...
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The Nomad Maniax Paddle Tail is built to take hits, hold strong, and keep swimming. Available in both Rigged and Unrigged models, it delivers the same signature wide-body roll, deep tail thump, and...
Regular price $16.99 AUD
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The Nomad Maniax Paddle Tail is built to take hits, hold strong, and keep swimming. Available in both Rigged and Unrigged models, it delivers the same signature wide-body roll, deep tail thump, and...
Regular price $12.99 AUD
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Squidgies Glimma: A shimmer in the water, a strike on the line. The Squidgies Glimma 90mm is a slim baitfish profile soft plastic with a unique tail of shimmering, translucent and highly reflective...
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A ZMan favourite, now in a 6" size! The popularity of the 5" and 7" models, combined with angler requests, have led to the release of the ZMan 6" Scented Jerk ShadZ, bridging the gap between the es...
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Bulletproof 10X Tough ElaZtech® construction, a lifelike profile with scale pattern and dorsal fin detail, vibrant swimming action, a wide array of color choices, and 4”, 5”, 6" and 7” size options...