Megabass products are built to outperform and inspire. As Japanese craftsman, they honor the traditions of simplicity and functional elegance that shaped Megabass' history.

Megabass embodies daring spirit, crafting equipment that challenges convention and inspires outperformance. Each product embodies the union of handmade form and technological innovation, bringing the same care and exacting artistry of the handmade tradition to each modern production. In an age dominated by CAD, every Megabass lure is based on a hand-carved Yuki Ito (Megabass' founder) original and lovingly finished by hand.