After years of making do on charter with lures that simply didn’t meet the standards we required, Nomad founder and designer Damon Olsen put his engineering degree to good use and began creating lures and tackle crafted to withstand the demanding predators of the Coral Sea. Nomad Design is the culmination of a lifetime of on the water experience. Experience that is earned and can't be bought or faked. When you are 200 miles offshore there is no room for compromise. Nomad Design is innovation forged from necessity, tested to the limit, it's simply Crafted by Experience.