New Products

3613 products

Pelagic Freespool T Shirt - SG Three Peat

$59.95 AUD

The Freespool is the perfect performance tee for hot & humid days on or off the water. Featuring 50+ UV protection, ultra soft quick dry recycled 4-way stretch fabric and moisture wicking brea...

Pelagic

$84.95 AUD

The Aquatek is an ultra-soft and comfortable fishing shirt great for all conditions in the sun. Featuring 50+ UV protection, quick dry 4-way stretch fabric with PFAS free water & stain repellen...

Pelagic

$79.95 AUD

The Aquatek is an ultra-soft and comfortable fishing shirt great for all conditions in the sun. Featuring 50+ UV protection, quick dry 4-way stretch fabric with water & stain repellency and str...

Sufix

from $44.95 AUD

Sufix 832 Advanced Superline® is the strongest, most durable small diameter braid. It is built with 8 fibers (7 HMPE plus 1 GORE® Performance Fiber) and 32 weaves (pics) per inch. Due to its high-p...

Ugly Fish

$74.95 AUD

If you're a no-nonsense kind of persion, Ugly Basics have got you covered. Affordable yet reliable, these sunglasses deliver polarised lenses, maximum UV protection, and a tough polycarbonate frame...

Sold Out

Ugly Fish

$44.95 AUD

Let your little legends run wild without worrying about their sunnies. Ugly Kids Polarised Sunglasses are designed for ages 4-11, with a super flexible TPEE frame that's virtually indestructible. A...

Ugly Fish

$54.95 AUD

Let your little legends run wild without worrying about their sunnies. Ugly Kids Polarised Sunglasses are designed for ages 4–11, with a super-flexible TPEE frame that’s virtually indestructible. A...

Ugly Fish

$54.95 AUD

Let your little legends run wild without worrying about their sunnies. Ugly Kids Polarised Sunglasses are designed for ages 4-11, with a super-flexible TPEE frame that's virtually indestructible. A...

Ugly Fish

$74.95 AUD

Has your child outgrown their sunnies? Ugly Fish's Tween Mid-Fit sunnies are designed for those in-between adult and kid sizes. Best for: Kids 11+ who have outgrown their sunnies but not quite f...

Ugly Fish

$99.95 AUD

Step up your eyewear game with Ugly Fish's premium polarised sunglasses, engineered to reduce glare, enhance colour, and provide maximum UV protection. Whether you're fishing, driving, working outd...

Ocean's Legacy

$299.00 AUD

~~$299.00 AUD~~

The 2026 Ocean’s Legacy Insight Finesse and Finesse BFS ranges are purpose-built for modern light-tackle land-based fishing. Designed for anglers pushing the limits of finesse fishing, these rods c...

50% Off

Penn

$49.99 AUD

~~$99.99 AUD~~

Features: 24 Ton graphite construction Lightweight graphite reel seat Light models targeted at estuary applications Specifications: Model Length Line Rating Pieces Action 662SPL 6'6" 2-4KG...

44% Off

Penn

$149.99 AUD

~~$269.99 AUD~~

Features: Full metal body, sideplate, and rotor Water resistant system Sealed HT-100 Slammer™ drag system Friction trip ramp prevents premature bail trip when casting Heavy-duty aluminium bail wir...

43% Off

Penn

$79.99 AUD

~~$139.99 AUD~~

Features: 24 Ton graphite construction Fuji O guides for great durability and performance Medium to heavy models suited for general purpose/inshore applications Specifications: Model Length ...

Zerek

$12.99 AUD

The Zerek Zig Minnow takes Zerek’s iconic ribbed body design into a new generation of soft plastics. Built with our latest TPE material technology, it delivers a softer and more responsive body tha...

Zerek

$12.99 AUD

Whether you're a seasoned fisherman or just getting started, these new fishing products are designed to help you catch more fish and have more fun on the water. We receive deliveries almost every day of brand new gear, so be sure to bookmark this page and check back often!